17 Best Actionable Tips From  AWAI Bootcamp 2016

17 Best Actionable Tips From AWAI Bootcamp 2016

“I don’t wait for inspiration. I go out hunting it with a club!” ~ Jack London Thinking back to October 19-22, I can still almost hear the energy...the synergy of the copywriting event of the year. The best actionable tips from AWAI bootcamp 2016 are finally here. ...

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EpiPen Price: Time to Loosen Big Pharma’s Grip

EpiPen Price: Time to Loosen Big Pharma’s Grip

The recent increase of the EpiPen price grabbed me, as if from behind. Screamed It's time to loosen big pharma's grip!  Emotion has been mounting across the US.  I've wondered how this dramatic increase could possibly have happened. And if prices are any lower in...

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Words Like Lanterns Illuminate My Path

My grandmother never imagined the impact some of her final words would have on me. Those words like lanterns illuminate my path. I vowed to myself that night before falling asleep. “I will write no matter how tough the obstacles,” I vowed in honour of Grandma’s passion. And her desire to get published.

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Three Ways to Avoid On-line Distraction Part Two

Three Ways to Avoid On-line Distraction Part Two

The Second Way To Avoid Mind Clutter I'm back this week with Three Ways to Avoid On-line Distraction Part Two. The last two ways to avoid distraction are lessons I learned last year. The year I started marketing myself as a copywriter. Last year I learned that the sky...

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Three Ways to Avoid On-Line Distraction Part One

Three Ways to Avoid On-Line Distraction Part One

Three Ways to Avoid On-Line Distraction I think we all want to be more productive at work. Here's the thing. We need to avoid mind clutter. The first of  three ways to avoid on-line distraction is to avoid excessive FREE-Offers. That goes a long way in helping us...

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Three Inspiring Ways to Engage Your Audience

Three Inspiring Ways to Engage Your Audience

Three Inspiring Ways To Engage Your Audience Are you a new start-up looking for different ways to get your name out there? Or have you been around for awhile but need to inject some new pizazz into your business?  Or maybe you work for a company, are in charge of your...

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Three Case Study Myths Debunked

Three Case Study Myths Debunked

Three Case Study Myths Debunked Case Studies, also known as Success Stories, have long been used in the social sciences and in business text books. Currently some of the most influential companies – across multiple industries – use text-based case studies to market...

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Delve Deep for Strong Stats Part Two

Delve Deep for Strong Stats Part Two

Delve Deep for Strong Stats Part Two Delve Beneath The Surface for Strong Stats Many people looking for statistics are like snorkelers. They just go snorkelling.  Googling. They like the idea of deep diving but don’t want to invest the time it takes to learn the...

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