WHAT I DO: I help B2B companies increase their bottom line by turning complex ideas into clear copy or content that compels readers to stay on the page, read, and take action.
HOW I DO IT: A former English language instructor, I’m skilled in shaping complex, abstract ideas into simple but relevant language. So your target readers keep their eyes on the screen, clicking further into the copy…and learning how their questions will be answered or their problems solved with your solution.
I enjoy writing long form sales letters and case studies. But I’m ready to take on most any project, including web content and auto responders.
Need help with your website but not sure what needs changing? I’ll do a complete analysis for you to find out what content is working, and what’s not. Let’s map out the best way to grab your readers and make sure that when they do reluctantly leave…they’ll always be back!